During Tuesday's presidential debate, Republican candidate Mitt Romney was answering a question about pay inequality for women. He did not answer the question but responded that he sought out women for his gubernatorial administration by getting "binders full of women." The reason why this phrase went viral is because it shows that Romney doesn't understand that many women get paid less than men for the same work. It shows he needed help for finding qualified women when he should have known some if he actually cared for them.
Anyway, there are many pictures showing up, using the meme, "binders full of women." Some of them are very funny. My favorite is the one below featuring Hugh Hefner.
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